Orange County video production has a new set of tools at its disposal. Provided by Facebook, the tools will help video publishers control and manage content as never before. The innovations are all part of the social site’s increasing focus on video content. Everything from DRTV to explainer videos will benefit.

With the number of video posts soaring, Facebook has modified its algorithm to better showcase newsfeed videos. The social powerhouse also is giving publishers tighter control over content. Recently implemented are changes that enable creators to prevent embedding on third-party sites, limit video posts to designated page tabs, and set video expiration dates.

Other enhancements include an improved video upload flow that offers Page owners customized distribution options for Facebook videos, as well as a Video Library that provides a centralized location for managing videos.

All this bodes well for video producers in Orange County and beyond. With the popularity of Facebook videos skyrocketing, the changes will make it easier than ever to connect with online audiences.

If you have questions or thoughts about Facebook videos, please leave us your comments.

And for the best in Orange County video production, be sure to reach out to IDR. From DRTV campaigns to online videos, our services will build your brand across a variety of channels. Contact IDR for a free consultation.