commercial production

A Little Video With Your Tunes?
by kburke 28/05/2015 0 comm

A Little Video With Your Tunes?

Nowadays, you can’t click, swipe, or touch without seeing an online video. As a leading online video production company in Orange County, we’ve seen this trend surge to the sky, particularly in the last year. And now, apparently, Spotify will be fueling the surge. That’s right. Word’s out that the music hot spot plans to […]

DRTV Re-Sized
by kburke 26/05/2015 0 comm

DRTV Re-Sized

While ever-widening TV screens are hogging more and more living room space, there’s a force pulling in the opposite direction. And the pull is taking DRTV down, down, down to the smaller, mobile screen. How do we know? Because we’re a cutting-edge Orange County video production company, thank you. One of the latest small-screen marvels […]

Helping DRTV Audiences Decide, ‘To Buy or Not to Buy’
by kburke 05/05/2015 0 comm

Helping DRTV Audiences Decide, ‘To Buy or Not to Buy’

Knowledge of the customer decision process has helped propel IDR Productions to the forefront of video production companies in Orange County. Amazingly, DRTV audiences actually consider several factors before deciding ‘to buy or not to buy’.  Whether promoting a brand with a long or short form DRTV production or TV commercial, marketers must take the […]

Infomercials: 3 Reasons Why You Just Can’t Look Away!
by kburke 24/03/2015 0 comm

Infomercials: 3 Reasons Why You Just Can’t Look Away!

Go on, admit it … You might snicker and sneer the second an infomercial lights up your TV screen. But deep inside, something commands you to watch. Resistance is useless, my friends. Nothing can keep you from gluing your peepers on that video message. Go on, try. You just can’t do it. Such magnetism is […]

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