Video advertising

DRTV Re-Sized
by kburke 26/05/2015 0 comm

DRTV Re-Sized

While ever-widening TV screens are hogging more and more living room space, there’s a force pulling in the opposite direction. And the pull is taking DRTV down, down, down to the smaller, mobile screen. How do we know? Because we’re a cutting-edge Orange County video production company, thank you. One of the latest small-screen marvels […]

Online Videos Forcing Advertisers to Change Their Game
by kburke 21/05/2015 0 comm

Online Videos Forcing Advertisers to Change Their Game

Industry insight is one of the reasons IDR is a leading Orange County online video production company. Insight, of course, covers many facets of the marketing universe. One of the most intriguing is the blazing progress of online videos. Expect this rapid advance to continue indefinitely. All of which means advertisers must wake up and […]

Why Marketers Must Be Ready for the Small Screen
by kburke 13/05/2015 0 comm

Why Marketers Must Be Ready for the Small Screen

As a leading video production company in Orange County, IDR stays in tune with the wave of trends lighting up the marketplace. And when it comes to website videos and social media videos, the hottest, most relevant trend is the skyrocketing popularity of mobile. No question about it. If your business isn’t brewing up videos […]

Google Gives Online Video a Big Thumbs Up!
by kburke 06/05/2015 0 comm

Google Gives Online Video a Big Thumbs Up!

As a cutting-edge video production company in Orange County, IDR stays alert for important news concerning the world of website video production and social media video production. We definitely found something to chew on with Google’s latest findings about online video. As the Big G sees it, online video is no longer an option for […]

A new "reality" for online videos
by kburke 29/04/2015 0 comm

Augmented Reality – A New “Reality” for Online Videos

As a forward-looking video production company in Orange County, IDR Productions consistently pushes into the furthest frontiers of website video production and social media video production. Among the most intriguing discoveries we’ve made is augmented reality. Indeed, numerous marketers are giving brands eye-grabbing pizzazz with this fascinating digital innovation.      What is Augmented Reality? […]

Camera Shots & Angles Everyone in Production Should Know online video strategy
by kburke 24/04/2015 0 comm

3 Essentials to Your Online Video Strategy

As one of the premier video production companies in Orange County, IDR productions is constantly developing new ways to maximize the impact of website video productions and social media productions. The following are three key ingredients of our success formula when it comes to an online video strategy. Use them to your advantage. #1 Think […]

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